Yellow
Found 3 recent publications
Aug 17, 2026
10:47Calcalist

Crypto
Paz freezes Bitcoin purchases at Yellow following cyber incident at Bits of Gold
The Paz Group has suspended the option to purchase Bitcoin via the Yellow app in partnership with Bits of Gold. The move follows a cyber incident involving software provider Meta Base.
Aug 5, 2026
13:17ICE

Consumer
Breaking the fast-food market: a meal for only 5 shekels
The Yellow chain is launching a new nationwide initiative: customers paying via the app can purchase a hot dog for only 5 shekels, with a limit of 2 portions per day. The move comes against the backdrop of rising fast-food prices.
Jul 28, 2026
14:05ICE

Crypto
Revolution in the Yellow App: How to Convert Accumulated Funds into Bitcoin
The Paz Group is launching a collaboration with Bits of Gold, allowing customers over 18 to open a crypto account directly via the Yellow app and use accumulated rewards to purchase Bitcoin.
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