Nike
Found 14 recent publications

The Chinese imitation of Air Jordan has become a headache for Nike
The Chinese company Qiaodan, featuring a logo and name strikingly similar to Michael Jordan's brand, continues to pose a significant challenge to Nike in China. Nike's sales in the country plummeted by 17% in the last quarter.

Osher Ad slashes the price of a premium brand product — only 29.90 NIS
Consumers in Israel are surprised by a discount of up to 65% on a Nike brand pack, which is now being sold at the Osher Ad chain at a price significantly lower than the market standard.

Deni Avdija at the center of a storm: Fans who paid for a meeting are furious
An explicit promise from Nike attracted dozens of buyers who spent hundreds of shekels to meet the Israeli star, but the event ended in disappointment and an early departure.

A ring with meaning and viral shoes: 5 items for the weekend
Pandora is launching a collection with a message, Nike is bringing new colors of one of the favorite models to Israel, and other items that make us happy.

The model that sold out in minutes returns to stores in Israel: only one pair per customer
After stocks ran out quickly in previous launches, the Nike Mind 001 flip-flop returns to Israel in new colors. Sales will begin tomorrow at 09:00, in only 5 stores, and with limited stock.

The Golden Boy from Texas: USA's Great Olympic Hope
At 17, he became the youngest man in history to win a gold medal at the World Athletics Championships, and he is the Americans' greatest hope for Olympic gold in the 800 meters after 56 years. Cooper Teppenhaus, a phenomenon.

Empire in crisis: Nike stock down 78% from its peak — is this an opportunity?
Nike remains one of the world's most prominent corporations, but a 78% drop from its all-time high prompts investors to examine whether the current price presents a genuine investment opportunity.

Nike stock crashes to a low: nearly 39% loss year-to-date
The beloved sports brand is trading at its lowest level since 2014 amid fierce competition and sharp criticism from J.P. Morgan, while Wall Street remains in the red.

Retailors reports: Sales in same-store locations continued to decline in the second quarter
Sales in Nike's same-store locations continue to decline - in the second quarter they fell by approximately 9.5%, following a sharp decline of 17.7% in the first quarter. Retailors noted that the impact on Nike sales was partially offset through the participation of global Nike in operating expenses as well as through benefits in purchasing terms.
From shoes to the armchair: Nike wants to charge you for rest too
Nike is launching, in collaboration with Hyperice, recovery slides with heating and vibration for $249, which may cost more than 1,000 shekels in Israel. But is this an effective technology – or a "recovery tax" on a product for which the brand itself created the need?

Kylian Mbappé on the way to a new destination: The giant deal is revealed
The Real Madrid and France national team star is ending a partnership that lasted since his childhood with the American sports giant. If you thought he was on his way to Adidas or Puma – think again: the new deal will grant him his own brand and an ownership stake in the mysterious company | All the details

Turmoil at Nike: Sales in China at an eight-year low
The business of sports giant Nike in China is in a deep crisis. Although the sportswear market in the country has grown by 51% over the last five years, the company's sales in the region have fallen for eight consecutive quarters. Since 2021, Nike's business in China has shrunk by 30%, and its annual revenue has reached an eight-year low.

Nike Introduces $250 Recovery Slides Featuring Vibration and Heat
The new Nike Air Zoom Hyperslide, developed in collaboration with Hyperice, is designed for post-workout recovery. The model will be available in the US starting September 29th for $249.

Shake-up at the sports giant: dozens of stores closed, 1,400 jobs cut
The successful sports brand is increasing the pace of store closures across the USA in response to growing competition from young and flexible brands. Despite this, the company clarifies that they do not intend to give up their physical presence.