Osher Ad crashes prices: popular ride-on toy for only 39.90 NIS
The discount chain offers an unprecedented price for the popular ride-on toy, while competing toy stores charge nearly three times as much. We analyzed the significant price gaps found in the market.
Parents looking for a ride-on toy for toddlers might want to check the shelves at the Osher Ad chain, where the "Bimba Jook" is currently sold for only 39.90 NIS.
This price is particularly notable given the current market rates for similar products. Our check reveals significant price gaps in this category: on the BabyOne website, for example, the Bimba Jook is offered at a sale price of 79 NIS, compared to a regular price of 99 NIS. In the ToysKids store, the product is priced at 69.90 NIS, while on the Shilav website, it is sold at a regular price of 99.90 NIS.
Online offers also show a wide range. Some models can be found for around 49.90 NIS, while others reach 80 to 100 NIS. For instance, at ToyHouse, a Bimba Jook is listed at a sale price of 79.90 NIS down from 99.90 NIS (D.Toys).
Against this backdrop, the 39.90 NIS price tag at Osher Ad appears especially attractive. Compared to a product sold for 79 NIS, this represents a gap of nearly 40 NIS, and compared to the 99.90 NIS price, the difference reaches approximately 60 NIS.
Bimba Jook is a small ride-on toy designed for toddlers. The versions sold in Israel typically feature three wheels and a folding mechanism, which helps reduce the space required for storage or transport.
Ultimately, 39.90 NIS is at the very low end of the price spectrum, and it is certainly a deal that may cause many parents to stop and take a closer look.
