"Zero truth": Is CNN for sale again — and who benefits from the rumors?

The American media industry is in an uproar: against the backdrop of legal difficulties in the merger deal between Paramount and Warner Bros. Discovery, reports have spread that CNN is for sale. Network correspondent Brian Stelter rejected the claims, stating there is "zero truth" in the rumors.

MaarivAuthor: Eli Leon
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"Zero truth": Is CNN for sale again — and who benefits from the rumors?
Photo: Maariv / בניין CNN | צילום: David McNew/Newsmakers

In recent days, the American media industry has been in an uproar over persistent reports that the legendary news network CNN is for sale again. However, Brian Stelter, a senior correspondent and media analyst for the network, rejects the wave of rumors entirely. Stelter addressed the dramatic headlines flooding the web in a post on X. According to him, he spoke with a senior source at Paramount, who clarified that:

"There is zero truth to the claim that Paramount CEO David Ellison is prepared to sell CNN in connection with the WBD transaction."

The same source emphasized that CNN is a key player for Ellison.

The current storm began against the backdrop of the massive merger deal in which Paramount is acquiring the Warner Bros. Discovery corporation, the parent company of CNN. The deal recently encountered legal difficulties, and when Paramount's chief legal counsel, Makan Delrahim, said that "everything is on the table" to resolve the lawsuits blocking the merger, many media outlets, led by Reuters, mistakenly interpreted this as a possibility for the sale of the news network. The Drudge Report website even ran a headline: "News network for sale after merger lawsuit."

Stelter explains the gap between the statement and reality: "Theoretically, 'everything is on the table' could mean that Paramount is open to selling CNN to settle the lawsuit. But it seems that this phrase was Delrahim's general way of pushing for compromise talks, and not a 'for sale' sign."

In addition, Stelter backs up his claims with his colleagues in the field. He cites Dylan Byers from the Puck website, who reported that sources at Paramount insist that CNN is not on the table, and Alex Weprin from The Hollywood Reporter, who addressed the economic reality: "Paramount needs CNN much more than it needs the other Warner Bros. cable channels. It is healthier financially, and the opportunities for synergy with CBS News are high." Stelter summarizes the drama and wonders if this rumor mill will at least make the attorneys general more willing to sit at the negotiating table.

It was recently reported that in the event the merger goes through, Paramount is considering merging the CBS news division, managed by Barry Weiss, with CNN — a move that has caused concern among many at the news channel due to claims that Weiss will make changes intended to please the Trump administration. US President Donald Trump has previously expressed a desire for CNN to come under Paramount's control and for it to fire some of its senior correspondents.

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