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Found 11 recent publications

Due to a YouTube challenge: two children disappeared from home
An 11-year-old and a 7-year-old from India secretly left their home after watching "Secret House" videos in which participants hide for 24 hours. About two hours later, they were located safe and sound and returned to their families.

The Battle for Viewers: YouTube Threatens Netflix's Profitability
In an effort to maintain exclusivity, YouTube is paying millions of dollars to top creators. Experts warn that the bidding war could severely hurt Netflix's profitability and the company's stock.

Just before the wedding: Omer Adam received happy news from millions of Israelis
The weekly ice chart presents a very clear picture regarding the listening preferences of Israelis. For the umpteenth week in a row, Omer Adam maintains the top spot and leaves his colleagues in the profession in the dust.

YouTube hikes prices in Israel
YouTube is updating its subscription rates in Israel. Monthly fees will increase by 20% to 25% depending on the selected plan.

The War for Talent: YouTube Offers Exclusive Deals to Counter Netflix
YouTube is in talks to pay popular creators millions of dollars in exchange for exclusivity, aiming to curb Netflix's efforts to attract top stars to its platform. According to Bloomberg, the company is considering direct funding for shows and profit-sharing from branding deals, but only for creators who commit to uploading content exclusively to their platform.

YouTube tightens conditions: It will be harder for new creators to earn money
The video giant is significantly raising the entry threshold for the partner program: starting in February, new creators will be required to accumulate 8,000 watch hours or 20 million views on Shorts. At the same time, the company is expanding Premium Lite and setting a new bar for revenue from short videos.

YouTube is changing its view count — and the numbers are about to skyrocket
Starting August 24, a view on YouTube will be counted from the moment the video starts playing — similar to TikTok, Instagram, and Shorts. YouTube admits the change is expected to boost view counts, but emphasizes: creator earnings will not change.

Seeing only a mess? How to regain control over your YouTube feed
Almost every user is familiar with the frustrating experience: an innocent entry into the YouTube app to search for a professional guide ends in an hour-long scroll through random content. The platform's algorithm is designed to keep you hooked, but a few simple setting changes can help you take back control.

"This bug is real": LeBron James' new passion has resulted in a 90-minute film
The NBA star has launched a new YouTube channel that will cover his journey into the world of golf. The first episode documented a trip to Scotland with his friends from Cleveland's championship season.

YouTube warns content creators: major policy changes to take effect in 2027
YouTube is raising the bar for its partner program: the company plans to double the threshold for monetization, while keeping existing requirements for fan support tools and YouTube Shopping unchanged.

Omer Adam and Eyal Golan are teaching a lesson: They have opened a significant gap from the competitors
The weekly YouTube Israel chart reveals the stars leading the listening figures, with Mediterranean dominance, new local hits, and one international name that manages to remain at the top.