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Uri Sirkis

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Aug 12, 2026
04:26ICE
Israir CEO: "We will not be the 'nebbish'. This is going to be something completely different"
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Israir CEO: "We will not be the 'nebbish'. This is going to be something completely different"

Ahead of the launch of the new direct route to New York, Israir CEO Uri Sirkis discusses in an exclusive interview the preparations, the timeline for regulatory approval, and the competitive pricing strategy.

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