Cellcom

The Tel Aviv Stock Exchange closed with a clear upward trend in the two main indices. Among the rising stocks, Danya Cebus celebrates at the top with an increase of 5.77%, while Beit Shemesh stock recorded the highest decline of the day.

Cellcom presented its strongest quarter in 11 years, with a 44% jump in net profit to 92 million shekels and a 26% increase in operating profit. The main improvement stemmed from a sharp increase in equipment sales and continued debt reduction, while service revenues continued to erode and the stock responded with a rise of about 5% in trading.

Israeli telecommunications company Cellcom has introduced a unique content application featuring thousands of hours of movies and series, offered to subscribers at two price tiers starting from 9.90 NIS per month.

Following the departure of Sivan Shoshan Lisha, Cellcom has appointed Sharon Ezra as the new CEO of Safeway, its cyber and information security subsidiary. Group CEO Eli Adadi stated that Ezra's extensive experience will be instrumental in strengthening the company's market position.

A customer requesting contract termination faced an unexplained rate hike and bureaucratic hurdles. Upon returning her equipment, she discovered that a series of technical failures had resulted in an Execution Office file being opened against her.

The communications giant is adding the HBO Max service and offering a discounted plan for new subscribers for the first three months, alongside a unique benefit and three months free for existing customers.