Barilla

Barilla launches "Antony" in Israel, an AI-powered digital chef accessible via QR code that creates real-time recipes using available kitchen ingredients and dietary preferences.

The Israeli actress is set to complete a significant business deal as Italian pasta giant Barilla signs an agreement to acquire Goodles, the mac and cheese brand she co-founded. While deal terms remain undisclosed, the company was valued at $88 million in 2023.