Tnuva Launches New Low-Fat "Napoleon" Cream Cheese in Israel

After years of market dominance, the "Napoleon" brand is taking a significant step by launching its first product with less than 9% fat. The new item is now reaching retail chains across the country, following a star-studded launch event.

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Tnuva Launches New Low-Fat "Napoleon" Cream Cheese in Israel
Photo: ICE / תנובה (צילום פלאש 90/ יונתן זינדל)

The cream cheese brand "Napoleon" is entering the low-fat segment for the first time with the launch of "Napoleon 9%" — a new cream cheese that offers the rich taste and indulgent texture associated with the brand, but with a reduced fat content.

To mark the launch, a festive event was held last Thursday at The Jaffa Hotel, attended by numerous stars, including Tirza Cohen, Hadar Shiri, Moshe Koursia, Adi Buzaglo, Ortal Amar, and Shahar Hayon.

Guests arrived without knowing which product would be revealed. During the event, they discovered that "Napoleon," the leading brand in the cream cheese category, is expanding its range to offer an option that allows consumers to enjoy the pleasure of cream cheese in their daily lives without the guilt.

"Napoleon" 9% fat cream cheese with a natural flavor is made using a slow filtration method in drip bags, which gives it its signature creamy texture. Tnuva is expanding the "Napoleon" series to provide a solution for consumers who want to maintain the same experience and taste while reducing their fat intake.

This is the first product from the popular brand to contain less than 10% fat. Like other "Napoleon" products, it is produced using the slow filtration method. It is now available in food chains and retail outlets across the country.

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