Rotem Sela and Assi Azar in the Jungle: International Reality Hit Lands on Keshet 12
The beloved duo of hosts will lead the Israeli version of the global hit "I’m a Celebrity… Get Me Out of Here!". The program, which will be broadcast live directly from the wild jungle, will pit celebrities against extreme tasks.
One of the most successful and long-running reality shows in the world, "I’m a Celebrity… Get Me Out of Here!", is arriving in Israel for the first time. The program will air next year on Keshet 12, led by super-hosts Rotem Sela and Assi Azar, who will accompany the participants on a wild adventure overseas.
At the center of the format is a group of Israeli celebrities who will leave behind their lives of comfort, home, and work to head into the heart of a remote, isolated jungle. Completely disconnected from the familiar world, participants will live in complex field conditions and must deal daily with extreme, surprising, and sometimes frightening tasks—those that have become the show's global trademark over the years.
Furthermore, the production is set to establish a local television precedent: for the first time in Israel, a reality show will be broadcast live directly from the other side of the world, straight from the heart of the jungle. The audience at home will be able to influence the celebrities' fates in real-time, voting to decide who survives the difficult conditions and remains to compete for the top spot.
This successful international format has become an extraordinary global phenomenon, achieving record ratings in countries including the UK, Germany, and Australia. Now, the prestigious show is making its debut in Israel.
As a reminder, this new on-screen role comes for Rotem Sela alongside another significant career milestone: her recent entry into the business world with the launch of "Better," a new brand of nutritional supplements developed over three years. The venture was established in a strategic partnership with Yonatan Gal, CEO of Chemipal-Brands, with an estimated investment of approximately 8 million shekels. The brand launch is accompanied by a large-scale advertising campaign featuring Sela alongside industry experts and scientists.
