Reshet 13 Undergoes Radical Leadership Shakeup Under New CEO
Five months into his tenure, Reshet 13 CEO Idan Elrom is executing a sweeping leadership overhaul, replacing senior executives and restructuring the network to challenge for top media status in Israel.

Five months after taking the helm, Reshet 13 Chief Executive Officer Idan Elrom is orchestrating a sweeping restructuring of the Israeli television network, replacing nearly the entire executive leadership team in a bold bid to redefine its market presence.
The wave of transformations follows the official acquisition of the channel by a new investor group, greenlit by the Second Authority in September. Since then, Elrom has systematically replaced veteran and incoming vice presidents across key departments, signaling a profound break from previous management under former CEO Emily Kluzok. Notable departures include Digital VP Nir Cohen, Content Development VP Simon Halsberg—succeeded by Revital Basel—and Human Resources VP Michal Madmon, alongside several other long-serving executives whose exits are shaking the broadcaster.
Restructuring News and Operations
The shakeup extends deeply into the network's news division, where Itai Dankner stepped in as the new CEO of News 13 following the departure of Tali Ben-Ovadia and other senior news figures. Amid the widespread executive turnover, Bar Grinstein remains a central fixture, continuing her role as Operations VP after previously collaborating with Elrom at Walla and Israel Bidur. Public relations and corporate communications have likewise been overhauled under the direction of Yuval Borovitch.
Network leadership emphasizes that much of the current broadcast schedule still reflects legacy productions from the prior administration. However, management is actively planning for 2027 as the true milestone year for original, new-era programming. Backed entirely by the investor group and aiming to fiercely contest the ratings race against Keshet 12, Elrom and his team are preparing major upcoming surprises, including the anticipated return of the popular comedy trio Ma Kassar, as they push Reshet 13 toward renewed growth and competitive relevance.





