Pango treats Israelis: free coffee, 30% discount on parking, and free rides

Pango is completing a strategic transition from a parking app to a comprehensive mobility and leisure platform and is launching the move: "Pango. Get out of the house." In an era where products and services arrive at the doorstep, Pango is leading an opposite line and positioning itself as the natural partner that accompanies the consumer every time they leave the house — from managing transportation to planning leisure.

The move reflects the deepening of Pango's services in recent years, which currently include payment for public transport, electric vehicle charging, toll roads, roadside services, and route planning. The launch of the "Get out of the house" category in the app makes Pango the starting point for every outing. The category offers hiking trails from the Nature and Parks Authority, a map of coffee carts, and complementary solutions for abroad (eSim, travel insurance, and car rental).

It also expresses support for the move through dedicated benefits that encourage mobility, such as a free ride on public transport, a 20 NIS benefit for electric vehicle charging, up to a 30% discount in parking lots, and a free coffee upgrade at one of the coffee carts appearing on Pango's list.

In addition, it presents a broad advertising presence that includes a comprehensive campaign on television, digital, and billboards (in collaboration with the Avraham advertising agency and strategist Asaf Hatuka), which humorously illustrates the message that real experiences happen outside.

The new strategy redefines the company's role: no longer a technical tool for solving parking distress, but the central platform that manages, simplifies, and upgrades the mobility experience of Israelis outside the home.

"The world is becoming more convenient, and everyone is talking about what can be done from home. We believe that the experiences that stay with us are created precisely outside. The new strategy positions Pango as a platform that accompanies users every time they leave the house and starts every trip, errand, and leisure activity, even before they walk out the door. We invite the public to go out, discover, and move around easily, and to remember that on every road, Pango is there to make the experience simpler and more convenient," said Adi Hangbi, VP of Marketing at Pango.

As recalled, the Pango app recently launched a new service called "Pango Family," intended for families who want to manage the transportation expenses of household members in a more centralized way. The new route was born out of the reality in which many families today combine the use of a private car with public transport travel for children and teenagers.