Osem and Papa John's launch first-ever collaboration in Israel
The Papa John's pizza chain and food giant Osem Nestle are collaborating for the first time, offering a unique taste experience both on retail snack shelves and within the chain's restaurant menu.
A crunchy revolution: the Papa John's pizza chain and the food giant Osem Nestle are collaborating for the first time in a limited edition, blurring the lines between the world of pizza and the world of snacks. The new partnership brings a dual taste experience, available both on retail snack shelves and within the chain's restaurant branches.
Three of Papa John's most recognizable sauces have been transformed into a series of extra-crispy Osem CHIPS snacks: Garlic Parmesan, Honey Mustard, and Sweet Chili. Simultaneously, Papa John's is launching three special pizzas based on its fresh dough (which undergoes 72 hours of fermentation). Each pizza features matching toppings and pieces of Osem CHIPS, providing a distinct crunch.
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Garlic Parmesan Pizza: garlic parmesan sauce, Bulgarian cheese, five-cheese blend, Italian seasoning, mozzarella, and garlic parmesan chips.
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Honey Mustard Pizza: honey mustard sauce, pineapple, kalamata olives, red onion, Italian seasoning, mozzarella, and honey mustard chips.
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Sweet Chili Pizza: sweet chili sauce, Bulgarian cheese, red onion, hot red pepper, green pepper, chili seasoning, mozzarella, and sweet chili chips.
The special edition will be available throughout August at branches, on the website, and in the Papa John's app. Prices for the special edition are 94.90 NIS for a family pizza (L) and 86.90 NIS for a pack of three personal pizzas (one of each flavor).
Additionally, the chain is offering launch promotions: a special series pizza plus a side or dessert for 120 NIS, or a special series pizza plus a classic L pizza for 135 NIS.
"Papa John's sauces are an integral part of our brand experience. This collaboration with Osem Nestle allows us to take that experience a step further by bringing our flavors to snack shelves while creating new pizzas in our branches that combine sauce, toppings, and the crunch of chips," said Moti Richter, owner of Papa John's Israel and the Netherlands.
Lior Azri, manager of the snack division at Osem Nestle, added: "We continue to expand the Osem CHIPS series, offering consumers new and surprising taste experiences by adapting flavors known from the world of pizza into a new snacking format."
