The payment revolution in Israel: The new app that competes directly with banks
A veteran Israeli fintech company, which performs hundreds of thousands of transfers a year, is launching a new digital platform designed for Israelis and foreign workers, promising to break away from outdated interfaces.
The Israeli fintech company WorldCom Finance is launching today, Sunday, qwic by WorldCom Finance. This is essentially a facelift for the veteran application, which serves as a key pillar in the company's expansion, offering a broad digital financial platform with an innovative and convenient interface.
The application targets two main audiences: Israelis and foreign residents living in Israel. Foreign workers will enjoy a financial Super App that centralizes in one place the financial services required for daily life in Israel—from receiving salary to paying expenses—including salary transfers to their countries of origin.
At the same time, the company offers an accessible technological solution for the Israeli public that transfers money abroad and is looking for a digital, simple, safe, and competitive alternative for international money transfers.
According to Navot Levkovich, CEO of WorldCom Finance:
"In recent years, we have invested significant resources and built an infrastructure that connects payments, wallets, international money transfers, and financial services. qwic effectively packages all financial products into a convenient application with an advanced interface following a significant facelift, both for foreign residents who need to manage their financial lives in Israel and in their countries of origin, and for Israelis looking for a simple, safe, and competitive way to transfer money abroad."
Navot Levkovich continued:
"For foreign residents, qwic acts as a Super App that centralizes a variety of services in one place, including money transfers to countries of origin, tracking transfers, locating cash withdrawal points, SIM card top-ups, and other financial services. For the Israeli public, qwic offers fast, safe, and convenient international money transfers at attractive exchange rates."
He further added:
"The field of international money transfers is currently based on digital platforms of Israeli and international companies. The advantage, uniqueness, and resilience of WorldCom Finance are reflected in its stable infrastructure, built over decades of activity in the field of money transfers. According to the company's data, WorldCom Finance performs over 750,000 money transfers a year, serves about 200,000 active clients, and operates in more than 150 countries through about 15,000 cash collection points around the world."
"The innovative and updated qwic application represents another significant leap forward in a broader process taking place at the company," concludes Levkovich. "The goal is to connect the strong international infrastructure that exists in the company with advanced technology and new financial products. We continue to build an Israeli fintech company capable of providing excellent financial solutions to private clients, Israelis and foreign residents, employers and businesses, in Israel and between countries."
