The Mashbir chain breaks the market: The sought-after product for only 199 NIS
In honor of the peak tourist season, the chain is offering special promotions on the luggage collection of the international fashion brand, including advanced models with USB connections and dedicated compartments for laptops at surprising prices.
The travel season is at its peak, and whether it is a family vacation, a business trip, or a weekend in Europe – the suitcase has become an integral part of the flight experience. The Mashbir chain, which exclusively markets the international fashion brand Kenneth Cole in Israel, offers a wide variety of suitcases suitable for all types of travel at special prices in honor of the tourist season.
In the collection, one can find the VOYAGE series, which includes a 19-inch trolley suitcase at a price of 199 NIS, and a 24-inch suitcase at a price of 249 NIS. The INFLUENCE series includes a 19-inch trolley suitcase at a price of 224 NIS, alongside a 25-inch suitcase at a price of 269 NIS.
Optimal model trolley suitcase by Kenneth Cole (Photo: Yonatan Levi)
The highlight of the collection is the OPTIMAL model, which combines elegant design with advanced functionality. The suitcase includes a front opening with a dedicated compartment for a laptop and a USB connection, is made of durable polypropylene, and is equipped with 360° wheels and a built-in TSA lock.
Fans of fabric suitcases will also find a solution in the brand's variety of models. The SHINE series includes a 20-inch trolley suitcase at a price of 249 NIS and a 24-inch suitcase at a price of 269 NIS. In addition, an extra-large 30-inch fabric suitcase is offered at a price of 559.90 NIS.
Dikla Ganor Shemesh, Marketing Manager at Mashbir, stated:
"We are identifying a change in consumer preferences, who are currently looking for a combination of meticulous design, high quality, and real functionality. The suitcase has become an integral part of the travel experience, and therefore it is important for us to offer models with smart solutions adapted to the needs of the modern traveler. The OPTIMAL model, for example, combines innovation and ease of use alongside an elegant look."
