Eitan Yohananoff amazes the market: a huge opportunity until October 31

The Yohananoff chain is restocking the sought-after inflatable SUP board, alongside a wave of promotions on food, beverages, cleaning supplies, and household goods. Find out where to purchase the items and what the prices are.

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Eitan Yohananoff amazes the market: a huge opportunity until October 31
Photo: ICE / איתן יוחננוף (צילום גבע טלמור, Yossi Aloni/Flash90)

The Yohananoff chain has announced the restocking of the 305 cm inflatable SUP board, which comes as a kit including accessories. The product, which saw high demand during the summer season, is now offered for sale at a price of 499 shekels.

The chain clarifies that this is a limited stock, with a minimum of two units in stock at participating branches. The special price will be valid until October 31, 2026, or until stocks run out. The chain claimed that the SUP is a product that "broke all records."

The SUP is available for purchase at selected branches across the country, including Ashdod, Kiryat Ekron, Ramle, Haifa, Gan Yavne, Or Yehuda, Hadera, Tiberias, Kfar Saba, Ramat HaSharon, Tel Aviv, Rishon LeZion, Bat Yam, Netanya, Rehovot, Ashkelon, Beersheba, Ashdot Yaakov, Gedera, Beit She'an, and Holon.

Meanwhile, between August 9 and August 21, 2026, the Yohananoff chain is presenting an extensive wave of promotions, including discounts and "buy two" deals in various departments, from pantry items to cleaning products.

In the pantry department, a trio of Yohananoff corn (175 grams each) is offered at 8.90 shekels instead of 11.90 shekels. A pack of Yohananoff tuna (four units of 160 grams) is sold at two packs for 36 shekels.

In the pasta and sauces sector, La Molisana pasta (500 grams) is offered at two units for 10 shekels, while Mutti tomato passata (700 ml) is sold at two units for 20 shekels. Beit HaShita pickled cucumbers (560 grams) are sold for 6.90 shekels instead of 13.90 shekels, and Yohananoff noodles (60 grams) are offered at four units for 10 shekels.

In the sweets and snacks sector, Elite's Reva LeSheva are sold at two units for 22 shekels, Energy cereal bars at two units for 20 shekels, and Mini Krit crackers (350 grams) at two units for 13 shekels.

In the beverage and household department, Schweppes (1.5 liters) is sold at two units for 10 shekels, and a mineral water pack (12 bottles of 500 ml) is offered at two units for 25 shekels. A holiday plate set (20 units) is offered at two units for 40 shekels, and Shave aluminum pans are sold at four units for 20 shekels.

In the grooming and household materials department, a Molet toilet paper pack (48 units) is offered at 34.90 shekels instead of 39.90 shekels. Ariel laundry powder (4.5 kg) is sold at 29.90 shekels instead of 41.90 shekels. Bagin Extra concentrated fabric softener (960 ml) is offered at two units for 18 shekels, and a pack of four Huggies wipes is sold at two units for 30 shekels. Fairy dish soap (900 ml) is sold at two units for 20 shekels, Pinuk body wash (700 ml) is offered at two units for 18 shekels, and a pair of Colgate Total toothpaste (100 ml each) is sold at 19.90 shekels instead of 29.90 shekels.

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