CAL Appoints Noy Kedem-Madmon as Corporate Communications Manager
Credit card company CAL has appointed Noy Kedem-Madmon as its new corporate communications manager, bringing over two decades of extensive media and public relations experience.
Yafit Griani, CEO of credit card company CAL, has appointed Noy Kedem-Madmon as the company's new corporate communications manager. Kedem-Madmon will report directly to Griani and will lead CAL's corporate communications and PR strategy, brand management, media relations, crisis communication, and executive advisory.
Kedem-Madmon brings over two decades of experience in corporate communications and complex PR campaigns within business, regulatory, and public sectors. Previously, she served for four years as head of communications and corporate responsibility at Tnuva Group, 5.5 years as VP of communications at Israel Post, and a decade as spokesperson head at Pelephone.
Commenting on the appointment, CAL CEO Yafit Griani stated that Kedem-Madmon's rich experience and proven abilities will be a significant asset for the company's continued growth. Kedem-Madmon expressed gratitude to Griani and Board Chair Adi Kaplan for the opportunity to join Israel's financial sector.
