Israeli Startups Introduce AI Holographic Receptionists for Hotels
Israeli companies EyeFeelit and Belmot are introducing AI-powered holographic receptionists for hotels, designed to handle check-ins, payments, and customer service autonomously.

A new technological breakthrough aims to transform the hospitality industry in Israel by introducing virtual receptionists based on artificial intelligence and life-sized holograms. The innovative system, developed through a partnership between Israeli AI developer EyeFeelit and self-service solutions company Belmot, will be unveiled at the upcoming Israfood exhibition at Expo Tel Aviv.
The system combines a life-sized holographic avatar with an intelligent self-service kiosk, allowing guests to conduct natural conversations in multiple languages, scan passports, process payments, and issue room keys without human intervention. According to Sharon Birnbaum, CEO of EyeFeelit, the goal is to replace a significant portion of traditional reception duties, reduce labor costs, and streamline operations around the clock while maintaining a personalized guest experience.
Advanced Features Beyond Standard Check-In
Unlike conventional touch-screen kiosks, the AI-powered avatar interacts dynamically in real-time, handling complex tasks ranging from issuing cash withdrawals and currency exchange to verifying age for restricted purchases and selling attraction tickets. Neri Yosefsberg, owner of Belmot, emphasized that the system not only optimizes front-desk operations and cuts waiting times but also opens new revenue streams for hotels by cross-selling room upgrades, dining vouchers, and additional services based on core hotel data.
The technology is expected to cost between 100,000 and 250,000 shekels annually, depending on the chosen hardware and functional modules. Developers estimate delivery within two months of an order, predicting rapid market adoption as hotels seek efficient solutions to labor shortages and rising operational expenses.





