2 items for 200 shekels: International brand ALDO expands in Israel
ALDO has launched its first outlet store in Israel at the Chutzot HaMifratz shopping complex in the north. With an investment of approximately 800,000 shekels, the store offers previous collections at reduced prices, including a special promotion of 2 items for 200 shekels.
The ALDO chain is a leading global footwear and fashion brand specializing in shoes, bags, and accessories for men and women. ALDO is expanding its operations in Israel by launching its only outlet store in the country at the Chutzot HaMifratz Outlet shopping and entertainment complex, with an investment of approximately 800,000 shekels.
The new store offers the public a variety of high-quality items from previous collections at accessible prices, featuring special promotions such as:
2 items for only 200 shekels.
Aviva Gabay, CEO of ALDO Israel, stated:
"Opening the outlet store in Chutzot HaMifratz is part of our strategy to expand the brand's accessibility to a wider audience and allow customers to enjoy high-quality ALDO products at particularly affordable prices."
Haim Horesh, CEO of Chutzot HaMifratz, added:
"We are happy to add ALDO to the complex and continue to strengthen our leading brand mix. The opening of the new outlet store will expand options for visitors and offer a high-quality shopping experience with a well-known international brand at attractive prices."
The opening of the ALDO outlet branch reflects a prominent consumer trend where customers seek to combine high-quality fashion with accessible pricing. The chain's management identified a growing demand for outlet stores and decided to concentrate efforts in Chutzot HaMifratz, which is considered the largest outlet complex in the country, attracting a diverse audience from across Israel.
