Fast Food

Fast food giant McDonald's made a dramatic change to its popular promotions and the results were devastating. With a sharp drop in stock and billions in debt, is the beloved chain on the way to a change of direction?

After closing hundreds of branches and recording a consistent decline in sales, the fast-food chain Wendy’s is undergoing a major reorganization. Leading the move is a former senior executive at McDonald’s who must return the veteran brand to profitability.

Donald Trump has gained about 10 kilograms since his last campaign and currently weighs about 108 kg, less than a kilogram away from the definition of obesity. Doctors warn of the risks, while the White House emphasizes that the 80-year-old president is in "excellent health."

A couple who purchased a meal at a branch of the fast food giant Popeyes was horrified to discover a particularly disturbing foreign object in their dish and rushed to file a lawsuit for $1.5 million (about 4.9 million shekels) against the company.

Pizza Hut has launched a new branch in the Duty Free area, offering a flight-adapted menu and city-standard pricing. A second branch is set to open soon in the Shachakim complex.

Toto Batshon, owner of a popular fish restaurant in Tel Aviv, has radically changed his business model. The venue is now a self-service fast-food joint, with the crispy fish sandwich becoming the star of the menu.

A content creator decided to test what happens to McDonald's sandwiches at different stages of 'aging'. The extreme result has reignited the debate surrounding the composition of fast food and preservatives.

A Shake Shack customer uploaded a video to the web, which went viral with about 4.2 million views, and said that he decided not to tip for a milkshake order he made at a branch at the Salt Lake City airport, and was stunned to see that the price of the product increased.

Burger King has overtaken Wendy's as the second-largest hamburger chain in the US by sales. This shift follows six consecutive quarters of declining same-store sales for Wendy's.

The main engine behind the strong results is the impressive recovery of the chain in the American and global market. Management expressed optimism and estimates that marketing adjustments will return Popeyes and Tim Hortons to the growth path as early as the second half of the year.

The Yellow chain is launching a new nationwide initiative: customers paying via the app can purchase a hot dog for only 5 shekels, with a limit of 2 portions per day. The move comes against the backdrop of rising fast-food prices.

The new matcha shake from Shake Shack will be sold in limited daily quantities for 43 shekels, alongside a spicy summer menu launched in Israel ahead of the rest of the world.

The McDonald's chain is bringing back the popular Grimace Shake in a limited edition. The launch begins with a special pop-up event at Big Fashion Glilot, followed by availability in 100 branches across the country.