Yes Expands Into Vehicle Multimedia With Launch of Yes+Car Audio Service
Israeli television provider Yes has launched Yes+Car, a new audio service for Apple CarPlay and Android Auto that offers uninterrupted streaming of radio stations and playlists.
Israeli satellite television and streaming provider Yes is expanding its services into vehicle multimedia systems with the launch of Yes+Car, an audio-focused service designed specifically for Apple CarPlay and Android Auto platforms.
The new service operates directly through the existing Yes+ smartphone application, allowing customers to receive the update automatically without downloading separate software. Once a smartphone connects to the vehicle's built-in system, the dedicated interface appears on the screen, focusing strictly on audio content to prevent driver distraction.
The initial offering includes dozens of Israeli radio stations, curated music channels, and pre-arranged genre playlists. A key feature is the ability to stream regional radio stations over cellular data networks rather than traditional broadcast receivers, enabling uninterrupted listening across geographic distances, such as traveling from central regions to Eilat.
Dror Bahat, Vice President of Marketing at Yes, stated that the move extends the company's content strategy beyond the living room television, noting that approximately one-third of all radio listening in Israel occurs inside vehicles. The service provides a digital radio experience designed specifically for safe driving environments.
