Israeli-owned airline on the way to a revolution: here is the dramatic change
The Flyyo airline, owned by the Mayberg family, is preparing for its biggest move since its acquisition and is embarking on a new path in Europe that will also directly affect passengers in Israel.
The Flyyo airline, owned by the Israeli Mayberg family, has announced the establishment of a new advisory board as part of its preparations for one of the most significant moves since it came under the family's control. The move is intended to support the company's transition from an operating model based on ACMI services—which include leasing aircraft with crew, maintenance, and insurance—to independent operation as an ultra-low-cost carrier in the European market.
At the head of the process is the company's CEO and one of its owners, Ziv Mayberg, who announced that David Becker will be the first member of the new advisory board. Becker will play a strategic role and will not be part of the company's day-to-day management. In his role, he will provide advice to management on issues related to capital raising and allocation, working with investors and stakeholders, aircraft leasing strategy, and supporting complex transactions in the aviation sector.
For the Israeli aviation market, this is a significant development. Flyyo is a Romanian airline based in Bucharest, which was acquired by the Mayberg family, owners of the Caspi Tourism and Aviation company, which has been operating in the industry for over three decades. Since the acquisition, the company has undergone a comprehensive process of rebranding, expanding its workforce, renewing its aircraft fleet, and formulating a new business strategy.
Since it began operating charter flights and ACMI services in April 2024, Flyyo has gradually expanded its operations in Israel as well. The company operates Airbus A320 aircraft in a 180-seat economy class configuration, and recently performed charter flights from Tel Aviv alongside collaborations with Israeli tour operators.
The establishment of the advisory board now marks another stage in the company's growth strategy. The goal is to transform Flyyo from an airline that provides services for other airlines and tour operators into an independent brand that will compete in the ultra-low-cost market in Europe. If the move is successfully completed, it may strengthen the position of the Israeli-owned company in the European aviation arena and expand its influence on its activities regarding the Israeli market.
