Reshet 13 in a dramatic move: Kevin Rubin signs an exclusive contract
Internet personality and actor Kevin Rubin is joining Channel 13 in a significant move that places him at the center of the broadcast schedule.
Reshet 13 continues to expand its team of talents: internet personality, actor, and host Kevin Rubin has signed an exclusive talent contract with the channel. The move comes as part of a wave of changes led by the network's management to strengthen its ranks with familiar faces and reach diverse audiences.
Under the new agreement, Rubin is expected to be integrated over the coming year into a variety of the channel's leading prime-time programs. Beyond his presence on the small screen, the agreement includes involvement in special projects and on the network's digital platforms, where Rubin brings significant appeal and extensive experience.
Rubin, considered one of the most successful youth and entertainment stars in Israel, broke into the public consciousness thanks to sketch videos, daring challenges, and vlogs on his YouTube channel. Over the years, he has expanded his activity beyond social media, gained rich experience in hosting and acting, and even released musical singles that garnered millions of views.
For Rubin, this is not his first acquaintance with the Reshet 13 screen, as he has previously taken part in hosting programs on the channel, including the program "VOICE OVER" alongside Lia Noga. The current signing of the talent contract marks a step up in this collaboration and positions him as a central part of the channel's future broadcast schedule.
