Netanyahu and Tech Entrepreneur Dobronsky Discuss Market Competition and AI
Tech entrepreneur Oren Dobronsky has joined Prime Minister Benjamin Netanyahu's advisory team focusing on artificial intelligence. In a recent discussion, Netanyahu outlined plans to combat the cost of living by increasing market competition and removing import barriers.

Tech entrepreneur Oren Dobronsky, known for his appearance on the television show "The Sharks", recently joined the Likud party roster following an invitation from Prime Minister Benjamin Netanyahu. Initially offered a secured slot on the party list for the Knesset, Dobronsky announced that he will not run for parliament and instead intends to join Netanyahu's team in a professional role focusing on artificial intelligence.
Economy and Cost of Living
In a conversation published by Netanyahu on the X platform, the two discussed economic policy and the cost of living. Netanyahu emphasized that increasing market competition is a key tool for lowering prices, pointing to the expansion of parallel imports and the removal of import barriers as essential steps.
"Monopolies in various sectors continue to limit consumer choice, and the government still has significant work to do in this arena," Netanyahu stated during the discussion.
Competition Authority and Regulatory Hurdles
The dialogue subsequently turned to the Israel Competition Authority. Netanyahu criticized the legal difficulties involved in terminating the tenure of the authority's current head, stating that the government sought to replace her but encountered legal resistance. He pledged to appoint the most qualified individual to advance his administration's anti-monopoly agenda. The current commissioner remains in office, and no replacement has been officially announced.
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Expansion of parallel imports to reduce exclusive importer pricing power.
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Simplification of regulatory requirements for products meeting European and US standards.
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Continued government efforts to dismantle market monopolies.
Netanyahu linked the appointment issue directly to consumer prices, arguing that easing regulations on certified international goods will foster competition and drive down retail costs.





