Victory chain flirts with customers: this sought-after product will land on the shelves
The CEO of the Victory chain posted a photo of the trendy chocolate bar on social media and asked consumers if he should bring it to the branches. The enthusiastic responses from users have already provided an unequivocal answer.
The craze for the new 'Saltiz' chocolate bars refuses to fade, and now it seems that the current hit is on its way to conquering retail chains in Israel as well. Eyal Ravid, CEO and co-owner of the 'Victory' supermarket chain, uploaded an intriguing post to his Facebook page, which reignited the appetite of sweet lovers. The photo he published showed several units of the 'Saltiz' chocolate bar, with a direct question to his followers: "Do you like it? Should I bring it?".
The appeal to consumers was received with great enthusiasm, and the answers in the comments were unequivocal - a sweeping demand to bring the product to the shelves. The 'Saltiz' bar, which comes in 40-gram packages, has recently been gaining a lot of momentum on social media thanks to an intriguing combination of flavors and textures. In the photo uploaded by Ravid, two leading flavors from the red series stand out: "Caramel Cookie Crunch", which combines milk chocolate filled with crispy balls and caramel-flavored cookie crumbs, and "Cookie Crunch".
The 'Saltiz' bar comes from the Saltiz group - one of the most prominent internet groups in Israel, consisting of four friends: Ori Ben Ari, Shoval Eliezer, Neve Bar Moav, and Paz Sagi. "We work hard, we tear our souls out and work 20 hours a day," shared Shoval when asked about the resources invested.
